How much money is your time worth?
Sometimes, the best business decision is to hire out certain activities and get back to doing what you do best.
A lot of people are afraid to do this because they think it will take away from their "specialty". But if a job can be done by someone else more efficiently or for less money, why wouldn't you hand that job off to someone who is better at it than you?
It's easy to get caught up in the day-to-day tasks of running your business. It all adds up quickly, but if you don't take a step back and look at how much time each task takes (and how much revenue it generates), you could be missing out on opportunities.
Here are some questions to ask yourself when evaluating whether or not to hire out a task:
1. Is this something I enjoy doing? If yes, do it! Just make sure it's not costing you money by taking away from more profitable activities elsewhere in your business.
2. Is this something someone else can do better than me? If yes - hire them! They'll probably do it faster and cheaper than if you did it yourself anyway.
What type of things do you outsource in your business?