Remember That The Mission Comes First

When times get tough, do you still believe in your mission? Do you still have the passion to serve others?

Life is not predictable. Even if you have the best mission and a plan that excites you, life sometimes gets in the way—the economy worsens; competitors get tougher and more savvy; your team doesn't deliver on time or with the quality you need; products fail to deliver market expectations; tough choices have to be made. There are ups and downs along the way. When your company is doing well, it can feel easier to keep doing things the way you always have. But when your company faces difficult times, it's even more important to trust in your mission and your team, and to stay true to the things that got you here.

When self-doubt creeps in, when you're questioning your vision for the future, pull out your goals and get some perspective. When times get tough, the leaders of the world's most ambitious companies don't give up their principles; they adapt! The future belongs to those who are willing to adapt, but still believe in their original mission. The way you react in tough times says a lot about the person you are, and the kind of legacy you'll leave behind.

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